Real Estate Investing Tools from HomeVestors®

HomeVestors® franchisees receive leads from the nationwide “We Buy Ugly Houses®” advertising campaign via a call distribution system. When a lead is received, the lead is automatically entered into a proprietary software program called MAPS . The program is an end-to-end communication and lead conversion tool that drives the franchisee through each step of the process and tracks the progression toward the close of the deal. From furnishing scripts to reach out to prospective sellers to providing drip email campaign abilities to let them know the franchisee is still interested if the seller is hesitant, MAPS makes it easy to do the hardest part of a deal: getting the conversation started and keeping it going. MAPS tracks the franchisee’s lead conversion and beyond. A franchisee can use the program to collect details of the property including photos, related contracts, and transaction updates.

Once the appointment with the homeowner is set, the franchise then uses HomeVestors’ proprietary house valuation tool, ValueChek®. ValueChek® is designed to allow anyone to value a house that needs repairs without the requirement of having experience in construction. It allows franchisees to combine several facets of information: property details like size and the number of beds and baths, data on sold properties near the sold property, and estimates for necessary repairs. ValueChek® can estimate over 80 different repairs and allows you to adjust product and labor costs to the local market. The software provides an estimate of the full market value minus costs for repairs and any other pertinent valuation adjustments. It helps to give the franchisee more confidence that the offer to the seller is one that makes sense for the bottom line.