Have you spent too much money buying lead lists for distressed properties? Have you invested hours of your time sending postcards, only to hear nothing back? Perhaps you worked up the nerve to cold call and felt ashamed when the homeowner cursed and hung up on you. Knocking on doors can place you in a situation where the door slammed in your face—and that can be seriously demoralizing.
Approaching a distressed homeowner can be risky and difficult, but HomeVestors® can provide the tools and resources you need to generate leads for its real estate investor franchisees.
Traditional approaches that investors use for home seller outreach, such as direct marketing and advertising, typically have a low conversion rate. But, an integrated nationwide campaign like those launched by HomeVestors will deliver much bigger results. HomeVestors successfully integrates an ideal marketing mix, including television, print, radio, and direct mail. These strategies provide cross-reinforcement, ultimately improving lead generation effectiveness because together, they deliver a cohesive, clear message to the target audience at multiple touch-points. Here are just a handful of ways that HomeVestors is generating leads for franchisees in every major market across the country:
The effectiveness of HomeVestors’ lead generation system is backed by the fact that franchisees have already bought over 85,000 houses since 1996. That adds up to a lot of real estate investing know-how.
A steady stream of leads is the key to a successful real estate investing business, and investors often spend an inordinate amount of time planning and implementing marketing tactics that frequently lead to nowhere. There are many resources that will tell you to “Buy this book!” or “Attend this seminar!” in order to learn how to generate more leads. But, let’s be honest about your return-on-investment when using these strategies. Wouldn’t it be nice to be backed by a nationwide lead generation campaign that is ready-made with a proven value? That’s where HomeVestors can help. We also provide you with the other ingredients that you need to succeed, like tools and resources, mentoring, along with ongoing training.
Give HomeVestors a call today to learn more about becoming a franchiseeso the leads can come to you.
Each franchise office is individually owned and operated.